Importance Of SEO In The Travel Industry

India is known as cultural heritage and tourism in India is growing rapidly. Many research wing suggested India as the best place to visit and tourism in India will increase in next five years. Tourists, travel bloggers and common person can identify many reason to visit India frequently however our research team has founded some great reasons to visit in India frequently.

  1. The Common People- Hospitality and behavior of common person is very eye catching for foreigner.
  2. Taj Mahal- The symbol of love.
  3. Foods: – Only Indian foods can be a reason to visit India.
  4. The Ganga: – Holiest river of India flowing from Northern Himalayas to Bay of Bengal.
  5. Rajasthan: – Majestic Fort, Rajputs, Maharajas, precious jewels, desert and symbol of brabery.
  6. The beaches: – From Andaman to Digha, from Kanyakumari to Goa uncountable sea beaches in India.
  7. The chaos: – Traffic and crowded place sometime you will enjoy.
  8. Religion and Spirituality: – More than 7 different types of religion people living in India peacefully.
  9. History and Architecture:- Every temple, mosques, monuments are the symbols of architecture and every places has their own history.
  10. The Adventure:- Safe adventure tour
  11. Himalayas: – From Kashmir to Arunachal Pradesh-scenic beauty of Himalayas.
  12. Cave and Waterfalls:- Ajanta-elora, badami to Dudhsagar and Jog falls. India has enormous small and big waterfalls.

Travel – Tourism Company and their portal.

Online booking is most preferable way for many user in India and foreigner. In recent survey it has been shown more than 70% users doing travel booking, hotel booking, rail booking via online. Out of India, like foreign tourist this number is more than expectation. So every travel and tourism company should have proper website with best possible information. It should work as Online travel Guide. Only website designing and development will not big enough for the travel companies, they also need to do online promotion.

Here I can suggest few tips which can enhance any travel companies visibility in Online

  1. Make proper mobile friendly website. It should open in all browser, device etc.
  2. Website should be with content rich. Proper information with itinerary in any tour destination.
  3. Testimonials- It is absolutely necessary for tourist. Customer reviews are countable to other person at the time of booking.
  4. Website font should be readable and eye catching images. Site should load quickly as there are many sites exists in this segment so make a site which load faster.
  5. Travel Blog-Need to write blog frequently and update it. Also invite travel blogger to write in your website.
  6. Do proper SEO of your Travel Website. It is key to for listing your website in Google.
  7. Use social media wisely-Make proper social media strategy to enhance visitor in your social media page. Be responsive. Integrate chat facility.
  8. Use adwords and PPC campaign to enhance your website visibility in quick time.
  9. Make a proper search in your website to find best possible tour program.
  10. Make clear and no hidden prices with proper checkout option.
  11. Integrate google maps in every tour destinations

How SEOKOLKATA can help to Travel Companies to enhance their business.

  1. As a SEO company, it is our prime Job, however we are doing Travel Website Designing since 2010 and very much updated with recent trend in design.
  2. Can provide best SEO work in for any tour operator or Tourism Company. We do On page SEO, Off Page SEO, Content Marketing and Social Media Optimization.
  3. In Off page SEO for travel industry we do following works.
  4. Article writing and submission in High domain authority article sites.
  5. Blog Writing and submission in Web 2.0 sites.
  6. Social Bookmarking
  7. Classified Submission
  8. Local Business Listing
  9. Image Submission and Infographics Design
  10. Blog Commenting
  11. Forum and Q-A Submission
  12. Video Promotion
  13. Online Business Reviews
  14. Document Sharing
  15. Press Release Submission

In On Page we are mainly focused on,

  1. Title, Meta Description and Meta Keywords in each page. In title try to start with keyword.
  2. Image ALT tag usage
  3. Google analytics and Webmaster Submission
  4. XML Sitemap Submission, use robots.txt
  5. SEO Friendly URL.
  6. Solving canonical issues.
  7. Use of H1, H2 tags
  8. Content checking.
  9. Start Website Blog and every content should be more than 500 words.

SEO Package for Tourism Company in India

Basic SEO Plan Standard SEO Plan Silver Plan Golden Plan Platinum Plan Diamond Plan
Price/ Month (6 Months Contract)  INR 3,500  INR  5,000   INR  8,000   INR  13,000   INR  18,000   INR  25,000
 Price/ Month (12 Months Contract)  INR 1,500  INR 2,300  INR 4,000  INR 6,300  INR 9,000  INR 12,000